How we're leading the lifestyle space with on-trend content

Partnerships are one of the puzzle pieces that keeps BFFF going. We are grateful to partner with brands that we genuinely love and that truly offer value to the women who come to BFFF. Please email for our media kit and rates. Can’t wait to hear from you!

Through stunning visual content, digital storytelling, and expert in-house campaign creation, collaborations with Best Friends For Frosting are turn-key and top-notch. Johnson works alongside her husband Andy for all photography on Best Friends For Frosting and partners with an expertly curated network of videographers, florists, bakeries, and local venues to produce campaigns that are innovative, fun, and engaging. Together, let’s create something memorable. From collaborations with lifestyle brands such as Martha Stewart Living and Better Homes & Gardens, Melissa has cultivated a loyal community of like-minded readers, straight from the heart.


Best Friends For Frosting receives Millions of unique visitors. Our readers are 93% Women. BFFF’s National Reach Includes: Instagram 100K. The #SoBestFriendsForFrosting hashtag has 130K+ shares on Instagram. Pinterest 7 Million Monthly Viewers. Facebook 30K. BFFF’s Pinterest account was noted as one of the top performing accounts at the Pinterest Headquarters. 


Charlie’s 9th Birthday Party at Target featured in Insider, Parents Magazine, Yahoo!, MSN, Business Insider, Today Show Parents, Her View From Home


Pinterest Business Case Study on Best Friends For Frosting


Target Advertorial in Martha Stewart Living Magazine


#SOBestFriends ForFrosting Airbnb featured in Domino & Lauren Conrad


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