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A cinnamon roll with white icing drizzled on top sits on a white plate, placed on a plaid-patterned tablecloth.
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Viral TikTok Cinnamon Rolls with Target Brown Butter Pumpkin Heavy Cream

These viral TikTok Brown Butter Pumpkin Cinnamon Rolls are pillowy soft, gooey, and packed with cozy fall flavor! Made with Target’s Good & Gather Brown Butter Pumpkin Heavy Cream, they’re an easy 5-ingredient fall twist on the viral cinnamon roll recipe.
Prep Time2 minutes
Cook Time40 minutes
Resting Time20 minutes
Total Time1 hour 2 minutes
Course: Dessert
Cuisine: Baking
Keyword: cinnamon rolls with heavy cream
Servings: 10 cinnamon rolls
Author: Melissa Johnson
Cost: 12

Equipment

  • 1 9X13 baking dish

Ingredients

  • Two cans 17.5 ounce Pillsbury Grands cinnamon rolls with icing
  • 1 1/4 cups Good & Gather Brown Butter Pumpkin heavy cream
  • 1 stick (4 ounces) unsalted butter, melted
  • 1 cups packed light brown sugar
  • 1 tsp ground cinnamon

Instructions

  • Preheat the oven to 350F.
    Cinnamon rolls, brown sugar, butter, pumpkin spice, and pumpkin creamer on an orange plaid tablecloth with mini pumpkins and fall leaves.
  • Arrange the cinnamon rolls in a 9x13 baking dish.
    Unbaked cinnamon roll dough spirals arranged in a white rectangular baking dish, ready for baking. A small white pumpkin is visible in the bottom left corner of the image.
  • Pour the heavy cream evenly over the cinnamon rolls.
    Cinnamon rolls in a white baking dish, partially covered with white icing. The dish is on a checkered orange cloth with a small white pumpkin and autumn leaves nearby.
  • In a medium bowl, stir together the melted butter, brown sugar, and cinnamon until combined. Pour the mixture over the cinnamon rolls. Cover with foil.
    A white casserole dish filled with cinnamon rolls topped with white icing and a thick layer of dark brown chocolate sauce, set on an autumn-themed tablecloth with leaves and a small white pumpkin nearby.
  • Bake for 40 minutes, or until golden brown.
    A baking dish filled with golden-brown cinnamon rolls, freshly baked and arranged closely together, sits on a plaid cloth with fall leaves nearby.
  • Let cool for 20 minutes. Warm the packaged icing in the microwave for 15 seconds, then drizzle over the rolls and serve.
    A close-up of freshly baked cinnamon rolls in a white dish, topped with a generous drizzle of white icing. The rolls are golden brown and arranged closely together.

Notes

I used Pillsbury Baby Grand Cinnamon Rolls, but you can also use the Pillsbury Pumpkin Grand Cinnamon Rolls too!